Members Area

Welcome to the Visit SLO CAL Members Area. Here you'll find various reports, documents, news and events that you can access as a member. Please log in below with your member account login and password.


Visit SLO CAL would like to invite your business to become a part of our region’s countywide destination marketing organization. Join more than 1500 companies who partner with Visit SLO CAL, and connect your business directly to key tourism industry communications and strategic destination marketing initiatives. Destination marketing helps position, brand and promote San Luis Obispo County as a choice destination for regional, national and international visitors. Membership fees are only assessed for Non-Lodging Partners.

For more information please, review the membership details below. Questions? Call us at 805.541.8000.

Membership Benefits | Membership Application/Sign-Up Form


On June 10, 2015 the San Luis Obispo County Board of Supervisors unanimously approved Visit SLO CAL’s proposed Tourism Marketing District (TMD). The TMD establishes a unified district whose goal is to increase awareness of the county and drive demand. These goals will help improve overall occupancy and average daily rates for San Luis Obispo County. The Management District Plan outlines the structure for the district and the Strategic Marketing Overview provides context for how the plan will be executed. This Fact Sheet answers common questions about the TMD Assessment.


We are working in a new website and in preparation to the launch, you'll have access to your business listing in our new platform, SLO CAL Connection. This will give you the ability to check, modify and optimize your information before the new site goes live.

User Access Deactivated Temporarily

User access has been deactivated temporarily and it will be reactivated on January 15th. We will send you new login information and next steps via email and we encourage you to attend one of our workshops to learn how to use our new system.

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